CAVSI - Preguntas y Respuestas Técnicas

Alexa auto surf may work for new sites with extremely low Alexa ranking and no page rank. Using any auto-surfing is considered a black hat technique and penalized by search engines like Google, especially if you are showing AdSense ads on the site.

If you notice, many of the websites that offer auto-surf services have little or no page rank. If you check its Alexa ranking you will see that it is over 1.000.000. So, do you believe this could help your website?...

There are two effortless ways to start using Alexa. If you are using Internet Explorer, visit this page and download the Alexa Toolbar.

If you’re using Firefox, download the SearchStatus extension which displays the Alexa Rank, and Google PageRank as well as other useful features....

Some webmasters ensure that using a widget helps improve your Alexa rank because it would load with each page view and no matter whether your visitors have the toolbar/plugin installed or not. A widget would supply traffic data for Alexa to calculate your ranking.

Other webmasters say that widget does not help to rank. In fact, the Alexa website itself says traffic rankings come from the toolbar and never mentions the widget as a source of information. There are many bloggers and website authors who dispute this information....

The Alexa Toolbar is an application produced by Alexa Internet, is a Browser Helper Object for Internet Explorer on Microsoft Windows that is used by Alexa to measure website statistics. It includes a popup blocker, a search engine entry box, a link to Amazon.com, a link to Alexa, information about the current Alexa ranking of the website that the user is visiting, and links relevant to the site the user is browsing. By early 2005 there had been over 10 million downloads of the toolbar, according to Alexa. But the company does not provide info on how many of them are used. According to one estimate made in March 2003, Alexa had a sample size of 180,000.

There are some privacy concerns about the toolbar, as it requests site data from Alexa and there is no information on how long Alexa stores these usage trails. Because of this, many anti-spyware programs label it as such. Though it is usually installed willingly, third parties sometimes distribute the toolbar or access Alexa’s API....

Alexa ranking is not accurate and can be manipulated. Alexa data is based on a statistical sample consisting of website users who have downloaded the Alexa Toolbar. Alexa provides reach rank data for the day, previous week, and previous three months.

Alexa does not provide information about their total population of toolbar users, but an analysis of Alexa data reveals this information by other means. Many Alexa users are webmasters and marketing junkies. They install it on their own systems, and their own heavy use of their own pages causes their Alexa page rank to rise....