How do I get started with Alexa?
There are two effortless ways to start using Alexa. If you are using Internet Explorer, visit this page and download the Alexa Toolbar.
If you’re using Firefox, download the SearchStatus extension which displays the Alexa Rank, and Google PageRank as well as other useful features.
It is highly recommended that you use Firefox and SearchStatus instead of the Alexa toolbar, which I find to be more bulky and less useful.
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Alexa auto surf may work for new sites with very low Alexa ranking and no page rank. Using any auto-surf is considered a black hat technique and penalize by search engine like Google, specially if you are showing AdSense ads on the site.
Some webmasters ensure that using a widget helps improving your Alexa rank because it would load with each page view and no matter whether your visitors have the toolbar/plugin installed or not. A widget would supply traffic data for Alexa to calculate your ranking.
The Alexa Toolbar is an application produced by Alexa Internet, is a Browser Helper Object for Internet Explorer on Microsoft Windows that is used by Alexa to measure website statistics. It includes a popup blocker, a search engine entry box, a link to Amazon.com, a link to Alexa, information about the current Alexa ranking of the website that the user is visiting, and links relevant to the site the user is browsing.
Alexa ranking is not accurate, and can be manipulated. Alexa data is based on a statistical sample consisting of website users who have downloaded the Alexa Toolbar.
Alexa tracks a website’s traffic history, and gives a ranking based upon the number of visitors using Alexa toolbar. We all know that Alexa ranking lacks in accuracy, but Alexa rank is important because:
There are lots of customers and advertisers who take Alexa rankings seriously, many “money maker program” still count this to determine how popular is our site.
There are several disadvantage of Alexa ranking. is that depends on the Alexa toolbar.
Basically, If your website has a good Alexa ranking, this means that you can increase your sales having a popular website that can be compare with its competitors. As opposed to Google's PageRank, the lower your ranking number, the better.
The LOWER your rating on Alexa the better. The power in the Alexa ranking is your ability to tell if someone is telling the truth about their traffic levels, whether its good to purchase advertising space on a website and you want to see if they are really getting the unique hits they say they are.
Alexa rank depends on whether your visitors have the Alexa toolbar installed. This excludes traffic received from visitors that do not use their toolbar.
There are some tips you can use to boost your Alexa Rank:
1. Install the Alexa toolbar.